Service: GEO Optimization

Make your website visible for AI search engines.

While classic SEO targets Google, GEO (Generative Engine Optimization) optimizes your website for ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. We make your content readable, citable, and recommendable for AI assistants.

Why GEO Now?

36 % of users already use AI search tools

Gartner, 2025

ChatGPT & Gemini are replacing traditional SERPs

Search Engine Land, 2026

Only 12 % of websites are currently AI-optimized

BrightEdge, 2025

Investing in GEO now means claiming the first AI search results before your competition catches up.

When Do You Need GEO?

01

Your business relies on new customers

When new clients find you through Google, ChatGPT, or referrals - and AI search is increasingly the first touchpoint.

02

You offer a clear service

When your offering can be precisely described (web design Hamburg, AI automation for businesses), AI assistants deliver targeted answers.

03

You position yourself as an expert

When authority and proven competence are your selling points - exactly what LLMs evaluate when choosing sources.

Classic SEO Is No Longer Enough

Problem

Your site ranks well on Google, but not in ChatGPT or Gemini.

WEUX Approach

We structure content semantically so LLMs recognize it as a citable source.

Problem

AI assistants ignore your content or name your competitors.

WEUX Approach

We build clear authority signals - links, citations, structured data.

Problem

Your expertise is not reflected because the content is too shallow.

WEUX Approach

We develop in-depth content that LLMs evaluate as reliable information sources.

Investment

Clear pricing for your GEO project.

GEO starts with an audit: We analyze how AI search engines currently see your website and where optimization potential lies.

GEO Quick Check

from 500 €

AI visibility analysis, structured data audit, 5 concrete quick wins.

Full GEO Optimization

from 1,800 €

Content restructuring, FAQ/HowTo schema, authority building, GEO reporting over 3 months.

All prices are starting prices. Final scope depends on content volume, technical complexity, and desired depth.

Our GEO Process

01

AI Visibility Audit

We test your website across major AI search engines (ChatGPT, Gemini, Perplexity, Claude) and document if and how you are mentioned.

02

Content & Schema Analysis

We review your content for completeness, semantic depth, and correct structured data markup (FAQ, HowTo, Article, Product).

03

Optimization & Restructuring

We rewrite your content following GEO principles: clear H2/H3 structures, concise summaries, citable facts, and authority links.

04

Monitoring & Reporting

We track how your mentions in AI search results evolve and adjust the strategy iteratively.

What GEO Includes

AI Visibility Audit (ChatGPT, Gemini, Perplexity) +
Structured Data (FAQ, HowTo, Article, Breadcrumb) +
Semantic Content Restructuring +
Authority Signal Analysis & Building +
GEO-optimized text for AI summaries +
Monitoring & Reporting of AI mentions +

GEO vs. SEO - What is the Difference?

Aspect SEO GEO
Target Platform Google, Bing, DuckDuckGo ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews
Content Format Keywords, Meta Tags, Backlinks Semantic depth, clear Q&A structure, citable facts
Structured Data Nice-to-have Essential (FAQ, HowTo, Article)
Authority Domain Authority, Backlinks Citations, expert status, proven competence
Success Metrics Rankings, Traffic, Conversions Mentions in AI responses, source citations, generated leads

Frequently Asked Questions About GEO

What exactly is Generative Engine Optimization (GEO)?

GEO is the optimization of website content for AI-generated search results. While classic SEO aims to rank as high as possible in Google SERPs, GEO focuses on being selected as a trusted source by AI assistants like ChatGPT, Gemini, or Perplexity. This requires different content formats: clear, fact-based statements, semantic depth, and comprehensive structured data markup.

Does GEO make classic SEO obsolete?

No - GEO complements SEO. Google integrates AI Overviews into its search results, and other AI assistants are increasingly replacing traditional search. The best strategy is a combined one: optimize for both traditional search engines and AI-powered answers. Both channels are relevant in 2026 and will continue to intertwine.

How do you measure GEO success?

Unlike classic SEO, there is no traditional ranking. You measure GEO success by whether and in what context your website is mentioned in AI responses. We document this through regular test queries in ChatGPT, Gemini, and Perplexity, tracking how often your brand appears as a source - including context (positive, neutral, negative) and which competitor is mentioned instead.

How long does GEO take to show results?

Initial results are often visible within 2-4 weeks once optimized content is picked up by AI models. AI assistants crawl current content regularly - unlike Google, where new pages can take weeks or months. However, one-time optimization is not enough. GEO requires ongoing maintenance as AI models and their data sources constantly evolve.

Do I need special technology for GEO?

No - GEO works with the same technical foundation as SEO: a clean HTML structure, good loading speed, and most importantly correct structured data (JSON-LD). The difference lies in the content: AI assistants prefer clear, fact-based statements in logical organization. Our focus is on the semantic quality of your content, not additional technology.

Is your website invisible to AI?

Let us check in 30 minutes how ChatGPT, Gemini and Co. currently see your business - and where we can start optimizing.